du

Emirates Integrated Telecommunications Company du, operating in the United Arab Emirates (UAE) within the Asia & Middle East region, is a major mobile network operator known for providing a wide range of telecommunications services. Identified by the Mobile Country Code (MCC) 424 and Mobile Network Code (MNC) 03, du competes primarily with Etisalat, another significant player in the UAE's telecom market. Since its launch in 2007, du has invested heavily in its infrastructure, offering 2G, 3G, 4G LTE, and more recently, 5G services throughout the country, including major cities like Dubai and Abu Dhabi. Du distinguishes itself by positioning itself as a customer-centric brand with innovative products and services tailored to both individual and business needs. This includes mobile plans, fixed-line services, broadband internet, and IPTV. Moreover, du has actively pursued strategic partnerships to enhance its offerings and expand its market reach, regularly introducing promotions and bundles designed to attract a diverse customer base within the competitive UAE telecom environment. It also plays an active role in supporting the Smart City initiatives across the Emirates.